E-cigarette Trade Associations With Tobacco Company Members
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E-cigarette Trade Associations With Tobacco Company Members, Tobacco Tactics, updated 13 August 2024, accessed 05 January 2026.
The following table lists details of e-cigarette trade associations known to have had tobacco company members. E-cigarettes are also known as electronic nicotine delivery systems (ENDS). See the page on product terminology for details.
The UK Vaping Industry Association (UKVIA) was launched first in 2016. By October 2020, four of the organisations listed here were all ‘partners’ of UKVIA.12 It is not known when they each joined.3456789
In September 2023, UKVIA released a statement announcing that all tobacco company memberships had ended, and that the association would not be accepting any new applications for membership by vape businesses wholly/part owned or acquired by tobacco companies.1011 The organisations listed below are no longer partners of UKVIA.12
The Vape Business Ireland website no longer lists its members,13 although it had done so at least up until January 2022.1415
| Organisation | Established | Spokesperson | Philip Morris International (PMI) | British American Tobacco (BAT) | Imperial Brands (IB) |
Japan Tobacco International (JTI) |
JUUL Labs | Swedish Match |
| Vape Business Ireland |
2017 | Michael Kenneally (Director) |
PMI, then IQOS | PJ Carroll, VIP, then Vuse |
IB Nerudia |
JUUL Labs Ireland | ||
| France Vapotage | 2018 | Vincent Durieux (President) |
Vype | Fontem Ventures Nerudia Von Erl |
Logic | |||
| German Association of the Tobacco Industry and New Products (BVTE) | 2019 | Jan Mucke | BAT Germany | IB (Reemtsma) | JTI | Swedish Match | ||
| Vita of Canada (VITA -ARIV) | 2019 | Daniel David (President and CEO) | Imperial Tobacco Canada (Vuse) | JTI Canada Tech (Logic) | JUUL Labs Canada | |||
| Vapour Products Association of South Africa (VPSA) | 2017 | Asanda Gcoyi (CEO) | Vuse (previously Twisp, acquired by BAT in 2019) |
Relevant Links
- UK Vaping Industry Association (UKVIA)
- Vape Business Ireland
- France Vapotage
- Bundesverband der Tabakwirtschaft und neuartiger Erzeugnisse (BVTE)
- Vita/Ariv
- Vapour Products Association of South Africa (VPSA)
TobaccoTactics Resources
- E-cigarettes
- UK Vaping Industry Association (UKVIA)
- E-cigarettes: British American Tobacco
- E-cigarettes: Imperial Tobacco
- E-cigarettes: Japan Tobacco International
- E-cigarettes: Philip Morris International
- E-cigarettes: Altria
- JUUL Labs
- Next Generation Products: Tobacco Company Brands
- Trade Associations