JCIC International

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JCIC International is a public affairs and advocacy consultancy firm established in 2011 which specialises in “advocating the views of business in international forums”.1 Its website reads:

“We are public affairs and advocacy specialists. We understand the regulatory process at the national and international level. We represent both the public and the private sectors. We can engage stakeholders on your behalf or with you, on any issue, in any industry or sector, or any policy forum anywhere in the world.”2

Its specialty areas include Tobacco & Nicotine Harm Reduction; Anti-Illicit Trade & Supply Chain Security; Market Entry in Fragile and Developing Economies; International Law and Regulation; Mergers and Acquisitions; and Strategic Commercial Partnerships.
Jeannie Cameron is the firm’s founder and Managing Director.3

Links to the Tobacco Industry

According to her CV, Cameron was Head of International Advocacy and International Regulatory Affairs for British American Tobacco (BAT) from 2001-2011 prior to founding JCIC International.

During this time, she was responsible for “the provision of strategic public affairs advice and guidance to the BAT Group and its Board…on the impact of the world’s first health treaty- the FCTC (Framework Convention on Tobacco Control) and its Protocol on illicit trade.”While in this role, it was Cameron’s duty to ensure that BAT’s interests were preserved “at both corporate level as well as being relevant to national policymakers in advance of governments taking part in formal multi-lateral negotiations”. Between 2001 and 2008, Cameron represented the transnational tobacco company’s interests and “headed all BAT delegations at FCTC negotiations”.

Between January 2020 and August 2021, Cameron took a break from her position at JCIC to work as Vice President of JUUL Labs. At the time, JUUL Labs was part-owned by Altria.4

In March 2022, in an interview with the UK Vaping Industry Association (UKVIA), Cameron stated that JCIC had worked on “strategic alliances including the establishment of the Foundation for a Smoke Free World.”5 She also stated that JCIC was “working with PMI on its global transition away from cigarettes.”5

Cameron has participated in tobacco industry conferences and events in her role as Managing Director of JCIC International. From 2010 to 2015 she was a regular panellist and speaker at the Global Tobacco Networking Forum (now called the Global Tobacco and Nicotine Forum), an international gathering of tobacco industry executives and supporters that is described as the “world’s leading interactive tobacco talk show”.678910 For more information, see the following pages:

Cameron has also been a regular speaker at UKVIA forums. In 2023 she acted as conference co-chair and was also a participant on a panel titled ‘Victory for Vaping – Changing public perceptions towards the category’.11 At the 2022 event she gave a talk titled “The Role of Nicotine: Nicotine in the harm reduction debate” alongside Marina Murphy – like Cameron, formerly of BAT and JUUL Labs.1213 In 2021 she appeared alongside Mark Pawsey MP and Chris Snowdonof the Institute of Economic Affairs (IEA) on a panel titled “COP9: the way forward for vaping”.

Cameron was listed as a speaker at the ‘New Approaches’ conference in 2022, 2023 and 2024. New Approaches is held annually at the Harvard Club of New York City, in the same week as the United Nations General Assembly.141516

In her role with JCIC International, Cameron has written articles published in tobacco industry magazines such as Tobacco Reporter, which mirror transnational tobacco companies’ stances on issues like illicit trade,17 tobacco tax18 and track and trace systems.19

TobaccoTactics Resources

References

  1. Jeannie Cameron, Jeannie Cameron CV, accessed October 2015
  2. JCIC International, JCIC International Homepage, accessed October 2015
  3. JCIC International, JCIC International: About us, accessed October 2015
  4. New Approaches Conference 2023, Speakers, website, undated, accessed September 2023
  5. abUK Vaping Industry Association, UKVIA meets…, March 2022, accessed August 2024
  6. Global Tobacco and Nicotine Forum, GNTF 2015: Agenda, accessed October 2015
  7. Global Tobacco and Nicotine Forum, GNTF 2015: Look Who’s Talking, accessed October 2015
  8. Global Tobacco Networking Forum, GNTF 2014: Look Who’s Talking, accessed October 2015
  9. Global Tobacco Networking Forum, Global Tobacco Networking Forum 2013, accessed October 2015
  10. Global Tobaco Global Tobacco Networking Forum, Conference Website 2010, only available via archive.org, accessed December 2013
  11. UKVIA, UKVIA Forum 2023 Highlights, accessed July 2024
  12. UKVIA, Highlights from the UKVIA Forum 2022, accessed July 2024
  13. Global Tobacco and Nicotine Forum, Marina Murphy, 2023, accessed August 2024
  14. New Approaches Conference, 18 September 2023, Harvard Club of New York City, website, undated, accessed September 2023
  15. New Approaches Conference to Tobacco Control, 19 September 2022, Harvard Club of New York City, website, undated, accessed September 2023
  16. New Approaches Conference, 23 September 2024, Harvard Club of New York City, website, undated, accessed September 2024
  17. Jeannie Cameron, A formidable headache: The illicit trade in tobacco products is notoriously difficult to tackle. But that isn’t preventing stakeholders from trying, Tobacco Reporter, August 2011, accessed October 2015
  18. Jeannie Cameron, Taxing Times, Tobacco Reporter, October 2011, accessed October 2015
  19. Jeannie Cameron, Track and Trace: What it is and how it can benefit the tobacco industry, Tobacco Reporter, December 2011, accessed October 2015