Institute of Economic Affairs

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The Institute of Economic Affairs (IEA) is a British think tank, set up in 1955, which has a history of close collaboration with the tobacco industry. It describes its mission as: “to improve understanding of the fundamental institutions of a free society by analysing and expounding the role of markets in solving economic and social problems”.1

Background

The IEA is registered in the UK as an educational charity and a charitable company , and also operates in Belgium.23 IEA established EPICENTER in Belgium in 2014.

Relationship to the Tobacco Industry

Lack of transparency

The IEA does not disclose its funding sources. Open Democracy, an independent international media platform, gives IEA a low ranking for transparency,4 as did the watchdog Transparency International (in 2018).56

IEA’s stated policy is to “leave it to our funders to decide whether to disclose their support”.7

History of tobacco industry funding

Evidence below shows that tobacco companies, amongst others, have financially supported the IEA for decades.89

British American Tobacco

The IEA has received funding from British American Tobacco (BAT) going back to 1963. Until May 2021, BAT described itself as an IEA member in the EU Transparency Register.1011

In 2019, IEA refused to disclose the amount it had received from BAT that year.12 In 2018 the donation was £40,000,13 having increased from £10,000 in 2011, to £20,000 in 2012 and £40,000 from 2013.141516171819

Imperial Brands

Imperial Brands (previously Imperial Tobacco) has also been a long-term financial backer of the IEA. In 2014, Dr Steve Stotesbury, then-Head of Regulatory Science at Imperial Tobacco, wrote in an email to the Tobacco Control Research Group that “We have been supporters of the IEA for many years, stretching back well over a decade.”20

Philip Morris International

In 2013, Philip Morris International (PMI) confirmed IEA membership to British newspaper The Guardian. The company was quoted as saying: “We confirm that we are a member of the Institute of Economic Affairs, but cannot provide you with any further details.”21

An internal 1998 Philip Morris document detailing “Public Policy Donations” lists a donation to the IEA’s American funding arm, the “American Friends of the IEA”, to the value of US$10,000.22

Japan Tobacco International

Japan Tobacco International (JTI) told The Guardian in 2013 that: “We work with the Institute of Economic Affairs and the Adam Smith Institute as their economic and behavioural expertise help us better understand which tobacco regulation measures will work and which will not.”21

IEA as a “Messenger” for the Tobacco Industry

In a 2012 leaked PMI presentation, the tobacco company identified the IEA as a potential “media messenger” in its strategy to prevent the introduction of Plain Packaging legislation in the UK.23 This is consistent with historic evidence which shows that the tobacco company had identified the IEA as “particularly useful for PM” as early as 199524 and that it could potentially assist in “policy outreach”, being one of seven groups that would “pro-actively relay our positions” and “establish an echo chamber for PM messages/responses addressing major issues facing the company.”25

Documents dating from 1996 and 2001 show that BAT also considered the IEA a “vehicle for delivery” of UK reputation initiatives.2627

People

For a full list of the IEA’s current staff, trustees, advisors, and fellows, see its website. These include:

Senior Staff

  • Lord Hannan of Kingsclere, Director General and Ralph Harris Fellow from April 2026. Previously International Secretary of the Conservative Party and a Member of the European Parliament.28
  • Tom Clougherty, Executive Director, 2023 to 2025.2930 From 2018 to 2023 Clougherty was Research Director and Head of Tax at the Centre for Policy Studies.31 He previously held roles at the Reason Foundation and Cato Institute.
  • Mark Littlewood was IEA’s Director General from December 2009 to 2023.32 Littlewood was also one of the founders of the now defunct Progressive Vision, a libertarian lobby group, and its offshoot Liberal Vision. In August 2023, the IEA announced that Littlewood would be stepping down.33
  • The libertarian blogger Christopher Snowdon is the IEA’s Head of the Lifestyle Economics unit which was established in January 2013 to “put hard evidence at the heart of all its publications” about the “hazards and failures of state paternalism”.34 IEA’s webpage also states: “Time and time again, we see well-intentioned but ill-considered policies backfire by fuelling the black market, exacerbating poverty and encouraging more harmful consumption”.34
  • Kevin Bell, listed as an IEA Director on Companies House until September 2025,3 was a former Director of the now-dissolved British public relations firm, Bell Pottinger.35 Before its dissolution in 2014 in the wake of scandal and accusations of unethical practices, Bell Pottinger was paid by Imperial Brands (previously Imperial Tobacco) to broker access to EU officials. For more information, see our page on Imperial Brands

Advisors

See also UK Conservative MPs linked to the IEA below.

Activities

The IEA has a long history of criticising tobacco regulation such as plain packaging and the smoking ban in pubs, arguing that they represent an attack on civil liberties.39 More recently it has lobbied against the UK Tobacco and Vapes Bill, which became law in 2026 (see below).

Criticism of UK Public Health

In 2021, the IEA published several pieces criticising the UK public health goals, including: the smoke-free by 2030 goal,4041  efforts to raise the minimum age for tobacco purchasing to 21,4243 outdoor smoking bans,44454647 and e-cigarette control policies.48

In June 2021, IEA uploaded a report to a pre-print server that argued that the UK government saved UK£19.8 billion from “early death savings”. The authors argue that the government is “better off every year due to smoking”, because smoking-attributable deaths “save” money that would otherwise be spent on medical expenses. The report uses these findings in part to argue that tobacco taxation should be lower.4950

Opposed tobacco endgame 

In November 2023, the IEA published a report on its website titled ‘Prohibition 2.0: Critiquing the Generational Tobacco Ban’.51 The report echoed the industry narrative that a ban would “lead to a grey market in sales between friends” and that it “infantilises one cohort of adults, discriminates on the basis of age and raises issues of intergenerational unfairness”, and that a ban would drive illicit trade and “bolster criminal gangs”,51 The report disregarded figures published in a review commissioned by the UK’s Department of Health in 2022 relating to the cost of smoking to the NHS, stating inaccurately that “smokers pay far more in tobacco duty than they cost the state in healthcare, while non-smokers cost the state more, on average, in both healthcare and social security payments”.51 The IEA published another report in February 2025, “The People vs. Paternalism”, advising consumers to “fight back” against the “nanny state”.52

The IEA responded to the four-nations consultation in 2023,53 describing the generational sales ban as an “idiotic and illiberal policy”, that would lead to an increase in illicit trade and “criminal activity”,5354 facilitate underage sales, and reduce tax revenues.53 It also opposed the inclusion of heated tobacco products (HTPs), arguing that this showed a lack of understanding of tobacco harm reduction.53

It also submitted  written evidence in 2025.54claiming that measures intended to make e‑cigarettes less appealing to minors would inevitably make them less appealing to adults as well, and that this would lead to increased cigarette sales and higher smoking rates.54

Christopher Snowdon, the IEA’s Head of Lifestyle Economics, has stated that the licensing scheme in the reintroduced bill “could be the death of the law-abiding corner shop”.55 In February 2026, Snowdon wrote that the bill has moved beyond being merely “stupid and illiberal” and had become “counter-productive even on its own terms”.56

Plain Packaging

UK plain packaging legislation was approved in March 2015 after many years of consultation and significant opposition from tobacco companies and their allies, much of which hinged around evidence. The IEA was very active in the policy debate around plain packaging, engaging in activities to influence public opinion and lobby decision-makers against the policy, promoting tobacco industry-commissioned research, and creating doubt about independent scientific evidence throughout.

Influencing Public Opinion: Plain Packaging “Will Do Nothing to Improve Health”

In April 2012, when the UK Government announced its first consultation on plain packaging, the IEA’s response in the media closely resembled the arguments put forward by the tobacco industry. Commenting on the government announcement, Mark Littlewood, said that the consultation was “a patronising and unnecessary distraction which will do nothing to improve the public’s health”.57 Littlewood also suggested that the policy might increase illicit trade, and that the best way to tackle underage smoking is through “improved education and better enforcement at the point of sale.”57

In April 2014, the IEA published a pamphlet authored by Snowdon called: “Plain Packaging – Questions That Need Answering”.58 The pamphlet repeated arguments commonly used by the tobacco industry and quoted industry-funded evidence, for example PMI-funded research by Roy Morgan Research.

Supported Tobacco-Industry Funded Campaign

IEA Director Littlewood was a prominent supporter of tobacco industry front group Forest‘s Hands Off Our Packs campaign against plain packaging, and was an invited guest speaker at the campaign’s launch in January 2012.5960 In addition, IEA’s Head of Lifestyle Economics Christopher Snowdon wrote a campaign blog in support of Hands Off Our Packs.61 Angela Harbutt, the IEA’s Development Director, was the coordinator of the Hands Off Our Packs campaign.62

Lobbied Decision Makers

In January 2014, the IEA submitted evidence to the UK Government’s independent review into standardised packaging of tobacco undertaken by Sir Cyril Chantler. The IEA’s submission, written by Snowdon, re-iterated common tobacco industry arguments against plain packaging.63 Snowdon drew from industry-funded research, conducted by KPMG, which was dismissed as “flawed” by the Australian Government.64

In a statement following the announcement of a second public consultation on the introduction of plain packaging in June 2014, Littlewood claimed that the evidence was “not on the side of plain packaging”.65

Display Bans

The UK government introduced an England-wide Point of Sale Display Ban in 2010, to be implemented in all retail outlets by 2015. A legal challenge by BAT, Imperial, PMI and JTI ensued but was dropped in December 2011.66 Also see: Point of Sale Display Ban.

In 2010, the IEA published a discussion paper by Patrick Basham entitled “Canada’s ruinous tobacco display ban: economic and public health lessons”.67 The publication concluded: “the empirical evidence does not demonstrate that tobacco display bans have reduced smoking prevalence or consumption in the four countries where they have been instituted: Canada, Iceland, Ireland, and Thailand. In this sense, display bans appear to be – like so many other tobacco control policies – highly ineffective”.67

The discussion paper was strongly criticised by health charity Cancer Research UK, which argued that Basham’s paper had a number of “general weaknesses”, including:

  • the failure to disclose Basham’s or the IEA’s longstanding links with the tobacco industry;
  • the lack of evidence published in peer-reviewed journals; and
  • the presentation of “selective evidence” that “undermined claims about the effects of a display ban”.68

In March 2011, Littlewood was one of a number of signatories of a Letter to the Editor to the Daily Telegraph attacking the Government’s position on tobacco control and arguing against display bans.

Tobacco Advertising

In 1997 and 1998, the IEA’s Roger Bate was the author of multiple articles in the Wall Street Journal Europe and the Financial Times opposing tobacco advertising bans. He argued that a ban on tobacco advertising would not only fail to reduce smoking, but ultimately lead to an increase in smoking.697071

In 2007, the IEA republished a study by Professor Hugh High that the IEA had originally published at the end of the 1990s which concluded that “there is no evidence that advertising of tobacco products leads to increase in the total consumption of tobacco.”72 The IEA argued that High’s 1990s study was still relevant today, “particularly in the so called ‘obesity debate’.”73

See also our page on Hugh High.

Criticised the WHO FCTC

In 2000, Roger Bate wrote a letter to the Financial Times arguing that the WHO Framework Convention on Tobacco Control (FCTC) should be “rejected”.74 That same year, the IEA published a pamphlet attacking the WHO for its campaign against tobacco.75 The author of the pamphlet, writer and philosopher Roger Scruton, was on the payroll of JTI and later conceded that he should have “declared an interest”.75 A leaked email revealed that Scruton, was receiving a monthly fee from JTI of UK£4500 and had asked for a UK£1000 per month pay rise to place more pro-tobacco articles in prestigious newspapers and international magazines.76

In 2020, IEA published a critique of the World Health Organization (WHO) and Public Health England (PHE) authored by Christopher Snowden. It argued that the “failing” of WHO in handling the COVID-19 pandemic was in part due to its involvement with “lifestyle issues”, including sugar consumption and vaping that has contribute to its “lack of focus” on infectious diseases.77

COP 9

In 2021, its attention turned to the upcoming WHO FCTC 9th Conference of the Parties (COP) due to take place in October. On 24 June, the IEA hosted a webinar titled “COP9 and Its Impact on Vapers”.7879 Its website stated:

“The need for a discussion on this obscure bureaucracy arises because COP9 poses a significant threat to the United Kingdoms’ successful approach to harm reduction policy.”78

It also stated that the WHO was an “enemy of vaping” and that the panel would discuss:

“who represents the UK at COP, how decisions are reached (and whether we should listen to them), the impact of these decisions on the United Kingdom’s harm reduction progress, and the 2030 smoke-free target.”78

Members of the panel included: Mark Littlewood, Matt Ridley (Vice-Chair of the All Party Parliamentary Group for Vaping), Christopher Snowdon, and Louis Houlbrooke (from the New Zealand Taxpayers Union).

COP 10

Ahead of COP 10, Snowdon criticised the WHO’s stance on e-cigarettes as “unscientific and fanatical”, and described the WHO as a “fundamentally corrupt and incompetent”.80

During the week of COP 10, Snowdon criticised the exclusion of journalists, members of the public and “experts who disagree with the agency’s hostile stance towards e-cigarettes”. He also stated that Panama was a country that had followed WHO’s approach to tobacco control, but that it now has “an extraordinarily large black market in tobacco”.81

Snowdon also attended the Taxpayers Protection Alliance’s ‘Good COP’ event 82 See Interference around COP 10 & MOP 3 for more information.

Snowdon published further articles criticising COP 11.

Attacking Health Policies on Alcohol and Sugar

In May 2019, the British Medical Journal reported 20 instances over the previous year of the IEA attacking public health policies on issues such as alcohol pricing and sugar taxes.83

There is evidence that the IEA had previously received funding from the food and drink industry.

A letter to the IEA’s “American Friends” suggests that the IEA has received donations from a range of food and soft drinks companies such as Coca-Cola, Tesco, Unilever, and Tate and Lyle Sugars, amongst others.84

The IEA also co-hosted an event with Tate and Lyle at the 2016 Conservative Party Conference.85

UK Conservative MPs linked to the IEA

In May 2019, 32 Conservative MPs were named as linked financially, directly or indirectly, to the IEA by a BMJ investigation. Several members of Boris Johnson’s administration, who became Prime Minister on 24 July 2019,8386 have links to the IEA, including Dominic Raab (Foreign Secretary), Priti Patel (Home Secretary), Jacob Rees-Mogg (Leader of the House of Commons),87 Matt Hancock (former Health Secretary), Theresa Villars (Environment Secretary),87 and Kwasi Kwarteng (Minister of State in the Department for Business, Energy and Industrial Strategy).88

From 2010 until his appointment as health secretary in July 2018, Matt Hancock MP received a total of UK£32,000 from Neil Record, who joined the IEA board of trustees in 2008 and became its chair in 2015.83 The BMJ reported:

“Hancock did not respond directly to The BMJ’s request to confirm whether he had been aware that the IEA was funded by a tobacco company when he accepted donations from the chair of the institute’s trustees. A spokesperson said only that ‘all donations have been declared in line with parliamentary regulations’.”83

Michael Hintze, another IEA trustee, has also made gifts or donations to MPs.83 These include Robert Buckland MP, who was made Lord Chancellor and Secretary of State for Justice on 24 July 201989, and Boris Johnson MP, who later became Prime Minister on 24 July 2019.8390

The BMJ investigation into the IEA also found that: “Among the MPs most closely and publicly associated ideologically with the IEA is Dominic Raab, MP for Esher and Walton in Surrey since 2010”.83 On 24 July 2019, Raab was appointed Foreign Secretary.91 Raab’s special advisor, Stephanie Lis, was the IEA’s Director of Communications until August 2018. Before joining the IEA, Lis was Campaign Manager at the Freedom Association, where she spoke out against plain packaging of cigarettes as being “mad and dangerous”.92

Related Organisations and Initiatives

The 2019 BMJ investigation identified an organisation called Freer set up in 2018 which promotes free market policies. It is based at the IEA and shares staff but “is not registered as a charity and is therefore not subject to the same political lobbying restrictions that constrain the IEA’s activities”.83 Freer co-chair Luke Graham MP told the BMJ:

“The Freer initiative, like the IEA, has no corporate line on public policy proposals. It is united by people who broadly support free markets and free people. All views published by the IEA or Freer are the author’s own.”83

  • In April 2019 Freer published a collection of essays called On Social Freedom.93 It covered topics such as Ben Bradley MP opposing taxes on meat and sugar and Christopher Snowdon opposing minimum unit pricing. Writer Matt Ridley contributed a chapter promoting vaping where he wrote that the decline in smoking rates and cigarette consumption in the UK was due to e-cigarettes.93 This echoes industry claims but independent studies show a far more complex picture.94
  • In October 2015, the IEA launched the “Paragon Initiative”, a five-year project with the aim of putting “every area of government activity under the microscope” and analysing “the failure of current policies”.9596
  • In 2014, the IEA established and fully funded the think-tank collective EPICENTER.97 In 2020, it became funded by its “member think tanks”, including IEA.98 EPICENTER launched the ‘Nanny State Index’, designed by Christopher Snowdon, in 2016.99The 2021 version of the Index claimed that “nanny statists” had “exploited” the global COVID-19 pandemic.100101

For more information, see our page on EPICENTER.

Relevant Link

Tobacco Tactics Resources

References

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